I built an honest Amazon review scorer. Here's what 478 shoppers told us about why returns are broken.

I got tired of buying things with 4.8 stars that turned out to be junk. So before writing a single line of code, I ran two independent surveys and asked 478 online shoppers one question: what frust...

By · · 1 min read
I built an honest Amazon review scorer. Here's what 478 shoppers told us about why returns are broken.

Source: DEV Community

I got tired of buying things with 4.8 stars that turned out to be junk. So before writing a single line of code, I ran two independent surveys and asked 478 online shoppers one question: what frustrates you most about shopping online? Here's what came back: 50% said buying the wrong product and having to return it was their number one frustration. Not shipping times. Not prices. The wrong product. 65% said what they actually wanted was pre-purchase confidence. Knowing they were making the right call before clicking buy. 98.9% had a specific purchase regret story when we asked them to describe one. The open responses kept coming back to the same thing. Sizing and fit failure even after buying the "correct" size. And one response stuck with me more than any other: "Even after all the research I had done, I still had no good measure for when a product would actually be worthwhile." That's the problem I built Pearch to solve. How it works Pearch is a Chrome and Firefox extension (Chrome MV

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